Gabriel Duque's Blog

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Customer satisfaction

Recently one of our customers send us this message that I will like to share with all of you since it reflects the motto of Virtual Florida Tours Always Striving for Excellence!

Here is what Ron says:

Dear Gabriel: It is not often that I have the opportunity to compliment someone for a job well done. Unfortunately I have found that promises regarding work are seldom kept; not only did you deliver as promised you went beyond what was promised to accommodate me. People who have viewed the tour have told me the house shows beautifully and how professionally the tour was done. Thank you and if anyone wants to call me I will be happy to tell them my experience.

Ronald J.Trazenfeld
For Sale By Owner
Owner
305 251 6302

If you will like to order a tour please do not hesitate to contact us at 305 332 8960

Gabriel Duque

Virtual Florida Tours

President

www.virtualfloridarealtours.com

 

0 commentsGabriel Duque • June 22 2008 09:44AM

Web address as an advertising tool

Virtual Florida Tours recently introduced a new tool for for sale by owners. now  our clients may add a web page to their tour. This new feature is included in their package at no extra cost! you might see Ron Trazenfeld home at http://www.7267sw146stcircle.com This is a fabulous house professionally decorated, that is place on a Prime Lot.

I will recommend to birng your customers since they will be your best referals.

If you want to make your own tour do not hesitate to call at 305 331 8960

0 commentsGabriel Duque • June 21 2008 07:47AM

Customer expectations. What you need to catch them?

At Virtual Florida Tours we always strive for excellence. So when we find an article that could help our realtors imporiove the quality of their marketiung we always share it with them.

We recently read Sandy Geroux's article in broker agent news titled "Put Yourself in Your Customer's Shoes "  Retrieved from: http://brokeragentpro.com/viewArticle.html?ArticleID=1286 where she states that marketing materials should be a creative, exciting information that would make you jump out of your chair and say, "Wow! I need to hire this person!" (or at least, read on) if you were a prospective customer?

She recommends to:

  1. Create an exciting headline:  What is your customer's biggest problem? How do you express it in a quick, exciting way, in order to capture their attention and get them to read further?
  2. Be short and sweet.   Adding too much text intimidates people into not wanting to read them.
  3. Use your sense of humor and wit.  People want to read items that are funny and clever.  If you add a quip or clever quote, a cartoon or funny line, people are more likely to read the rest of the piece... and as an added bonus, they'll remember you and look forward to future items
  4. Be creative!  Don't lose your creativity just because you're "designing a marketing piece."  Let your fun and creativity come through.  Be sure to look different from everyone else.  Get creative with your marketing materials!  Think about what you'd like to see and read as a potential customer, then apply those principles to your marketing materials.

If you apply these simple iodeas to your advertising you will see the results.

Remmeber that at least 87% of the customers are looking for their homes in the Internet and virtual tours are an excellent way to make your listing show up.

Also which realtor you will hire the one that will do the most for sell your house or the one that will the same as all the others.

If you ant your listings to stand up remember virtual tours are just a phone call away. Call Virtual Florida Tours at  305 331 8960.

 

0 commentsGabriel Duque • June 21 2008 07:37AM

Your business stratgies

I recently read an article from Julia Escobar Out With the Old, in With the New!  Broker agent news Updated for December 19, 2007.

She recommends to take a look at your professional and personal habits, and determine what you can do differently in the next future that will bring you more balance and prosperity.

  1. Business:

•a.        You must write a business plan.

•b.       Set a daily, weekly and monthly goal charts.

•c.       Set obtainable goals that allow you to stretch your abilities and talents.

•d.       Set a specific time to prospect DAILY to ensure a constant stream of new business.

•e.       Invest at least 10 to 15 percent of your annual income to market yourself and your business.

•f.        Have an exit strategy that will allow you to retire with a salable book of business, or are you just winging it each year.

•g.       Reach the VIPs in your sphere of influence each and every month to ensure a healthy referral base.

•h.       Work high-priority activities to keep you close to your revenue line and away from the company water cooler.

•i.        Segment your marketing to become the go-to agent for niche markets that will help you dramatically grow your SOI, make new friends and upscale your business.

•j.        Put systems in place to automate as much of your marketing as possible, so that you can focus on prospecting, presenting and closing.

If you are not doing all of the above you are short-changing your career and yourself. Take some time this month to put these business musts in place so that you can truly work smarter, not harder.

  1. Personal:

•a.       What are you doing for you?

•b.       Make exercise part of your daily/weekly routine.

•c.       Take the time each day to count your blessings and celebrate victories, both small and large.

•d.       Nurture your own self-esteem and self-worth? It's OK to be your own biggest fan!

•e.       Surround yourself with positive people, inspiration and influences that promote personal growth.

•f.        You should be in a continuous quest to learn more and be more than you ever thought possible.

Yours is the face you will see in the mirror for all of your days; embrace who you are, what you do and where you are going. Accept your quirks, differences and flaws, and ditch the self-defeating or self-sabotaging habits that can land you in a rut. Believe you really do have the power to make a difference-in your life and in the lives of those you care about.

Who are your heroes? " When it comes to choosing heroes-those we look up to, emulate and pattern our lives after-choosing wisely is essential.

0 commentsGabriel Duque • June 21 2008 06:30AM

Marketing your lisitng

Before we started our business we researched the different software providers and tool systems. We invested a big amount of time and money and at the end we have found that the best combination to produce a high quality 360° virtual tour was the one obtained using Real Tour Vision technology.

Whenever you have a home for sale there is not any other advertising tool that could surpass the 360° virtual tour. The 360° virtual tour highlights all those features that make your listing special.

  1. Virtual Florida Tours provides the realtor of Miami Dade and Broward counties with a listing tool that offers for  a full year an open house 24/7. The tour can include sound and descriptive text . It can be personalized in many ways to reflect the agency as well as the property.
  1. The buyers can visualize all the parts of the home, the neighborhood, the yard, the layout of the home as well as the price from the convenience of their homes; allowing the buyer to make a more intelligent decision as to which of the properties available meet their needs and their price range.
  1. Agents could show the prospective customers from inside the real state office, a 360° virtual tour providing the customer to tour the homes. This promotes more "in-house" sales. Given the raising prices of gas this could help reduce the traveling. The realtor will save driving fewer miles showing homes they know in advance that the prospective buyer likes.

It is also a powerful marketing tool since those agents who offer a virtual tour to his/her client are caring agents that show that they are willing to go the extra mile to get the best exposure possible for their client's home. This makes the 360° virtual tour a powerful listing tool.

 

 

0 commentsGabriel Duque • May 06 2008 07:51PM

How to market your business?

While I was reading an article from Brian Rodgers at Broker Agent News http://brokeragentpro.com/viewArticle.html?ArticleID=1148 I decided to share with you a little exerpt.

As virtual tour providers you should not be chasing your prospects around trying to catch them like they are wild animals will not help to build your credibility. You will earn much more business by educating your customers over a period of time than by trying to get them give you their business the first time you talk with them.

Your agents either want to purchase the best virtual tours for their marketing needs. They want to sell their listing for the best price, as soon as possible while spending the least possible amount of money.

List out all the benefits your services give your customers. Give your agents a list of all the ways you can help them to accomplish their goal in the quickest time possible. Let them know exactly why they should work with you instead of doing it themselves or working with any other company.

Once you have spoken with an agent, make sure you are following up with them on a regular basis. Make timely follow up calls. Make sure every possible client you come in contact with is on your regular follow up system, in addition to some type of drip email follow up system. This is the most important part of the marketing process and the one we make the most effort to keep at Virtual Florida Tours

0 commentsGabriel Duque • May 01 2008 05:22PM

The Importance of blogging

Until know we were calling for new customers to no avail? Our marketing was getting very little response? So undoubtedly we were not using the right media to reach our customers.

Now some of our customers are asking how we were able to put together such an informative and complete webpage. And I always tell them that it was possible thanks to the help of our participation of the best virtual tour provider Real Tour Vision that is helping us all of the way to increase our business.

At last we think we have found the message & media combination that gets heard and gets results.

Just in the last week we got three new customers either from company referrals or because they found our webpage on the Internet for one of them we made a tour we called a Jewel by the sea that I really want to share with you http://www.realtourvision.com/tour/RE/tour.view.new.php?utl=RE-6664-HUSIL0-01

This is one of those places that makes Miami a place to live, not only it contains all those amenities that will allow you to release the stress of work but it is near to the biggest shopping center at Bal Harbour, and you just have to step down from your condominium and will be in one of the best beaches that Miami can offer.

0 commentsGabriel Duque • May 01 2008 05:06AM

Use of the internet in marketing

I was recently reading a success story about a Re/Max realtor that had a very rewarding outcome during 2007. She Increased Her Personal Income by $200,000 in 2007 by Harnessing the Internet.

She embraced virtual tours and sold one of the first homes sold from one. She has had her own website since1999 and she has been a Realtor® since1974 but didn't really start working full time as one until 1996."

The appropriate use of the Internet allows her to obtain her success.

Reference:

Michael Parker, Broker Agent News April 23, 2008 http://www.brokeragentnews.com/news/residential/2008_4/4_22_2008_hc_1208924101.html

If you want more informatin on how to succeed please contact us at www.virtualfloridarealtours.com

0 commentsGabriel Duque • April 24 2008 05:10AM

Empowering yourself a review

I was reading the Broker Agent News recently and found a very interesting quote by Tom Hopkins "I MUST DO THE MOST PRODUCTIVE THING POSSIBLE AT EVERY GIVEN MOMENT1".

If you want to start multiplying your business you most almost always do what you think is the most productive thing possible at every given moment. The difference between being successful and being a failure is almost as simple and small as that. These differences keep adding to each other at every given moment until they reach a critical size. Then they start multiplying.

On the other hand according to Dr. Maya Bailey you need a healthy level of self-confidence to be successful. She recommends that beliefs that make you feel unworthy should be replaced by empowered beliefs, such as:

  • I am more than worthy of prosperity
  • I am highly deserving of an abundance of all good
  • It is now okay for me to feel good about myself
  • I give myself permission to feel pride in the work that I do
  • As I share my expertise I am worthy of being amply rewarded
  • It is now safe for me to grow and expand
  • I'm committed to creating success in a balanced way
  • "In an easy and relaxed manner, in a healthy and positive way, I create total financial success, for the highest good of all".

Practice these Empowered Beliefs frequently to raise your level of deservingness2.

References:

•1.       Tom Hopkins, Living by the Golden Dozen, Broker Agent News April 23, 2008 downloaded from http://www.brokeragentnews.com/news/residential/2008_4/4_22_2008_ia_1208923944.html

•2.      Dr. Maya Bailey, Broker Agent News April 23, 2008 downloaded from:http://www.brokeragentnews.com/news/residential/2008_4/4_22_2008_qh_1208924031.html

0 commentsGabriel Duque • April 24 2008 04:49AM

Advertising a House

Dear Gabriel

You did it again!  When I called Virtual Florida Tours this time, I was a little concerned.  This is a small house, in a wonderful location but does not photograph well,  I had taken the initial photos for the MLX and were a little frustrated.   For that reason, I had second thoughts about a virtual tour,  but trying to give maximum exposure to all my listings I called you.   You came thru with flying colors www.realtourvision.com/tour/RE/tour.view.new.php?utl=RE-1007-OJXNME-01 . The virtual tour that you produced is great and the owners are very impressed by the fact that, in their price range, their home  is the only one that has a virtual tour with music background.   In our real estate business, we realtors have to take care of so many details, that knowing and trusting our photographer/virtual tour person, free our minds to cover other parts of marketing.   Thanks again for meeting me on a week end.  

Zizi Careaga, CRS Coldwell Banker Residential

0 commentsGabriel Duque • March 11 2008 07:45PM